VAFF – Vancouver Asian Film Festival 2023/24
Client
VANCOUVER ASIAN FILM FESTIVAL
Project
VAFF Film Festival Website and Ticket System Integration
Services
Web Development
Hosting
The Vancouver Asian Film Festival (VAFF) is a premier event that celebrates Asian cinema and culture. For its 2023 edition, VAFF required an upgraded website with a seamless ticketing system to enhance user experience, simplify ticket sales, and improve overall festival operations. TSB Communications was tasked with designing and developing this website, integrating the Elevent ticketing system to meet VAFF’s specific needs.
Challenges
VAFF’s previous website lacked a modern user interface, making it difficult for visitors to navigate and purchase tickets.
Managing ticket sales through third-party platforms was cumbersome and not well-integrated with the festival’s branding and website.
The previous system was not fully optimized for mobile users, resulting in poor conversion rates.
VAFF needed a ticketing solution that could handle multiple showtimes, venues, and VIP packages while being easy to manage by staff.
The new system needed to handle increased traffic during peak ticket sale periods without downtime or slow loading speeds.
Solutions
Implemented
TSB Communications developed a visually appealing and user-friendly website with an intuitive layout, making film selection and ticket purchasing straightforward.
The Elevent system was embedded directly into the website, offering a seamless ticket purchase experience without redirecting users to an external platform.
The site was built with a responsive design, ensuring a smooth experience on all devices, particularly smartphones and tablets.
Implemented custom event categorization, early bird pricing, and exclusive membership benefits within the ticketing interface.
Optimized server capabilities and implemented caching solutions to handle high traffic loads, ensuring no downtime during peak sales periods.
Developed an easy-to-manage dashboard for VAFF staff to update event details, track sales, and manage audience engagement effortlessly.
Results
& Impact
The seamless experience led to a higher conversion rate.
The intuitive interface minimized confusion and inquiries about the ticketing process.
Over 60% of ticket sales came from mobile users, demonstrating the effectiveness of mobile optimization.
With Elevent’s direct integration, users completed ticket purchases 50% faster than before.
Attendees enjoyed a frictionless experience from browsing films to ticket purchase and check-in.
The collaboration between TSB Communications and VAFF successfully modernized the festival’s digital presence and ticketing system. By integrating Elevent directly into a newly designed, mobile-friendly website, the festival saw increased engagement, higher sales, and improved user satisfaction. The project serves as a model for other cultural events looking to streamline their ticketing operations while enhancing the overall audience experience.
TSB Communications’ strategic approach and technical expertise in web development and ticketing integration enabled VAFF to provide a superior digital experience, setting a strong foundation for future growth and continued success in promoting Asian cinema.
